Chroma Crème Yellow Tone Neutralizing Shampoo

Chroma Crème neutralizing shampoo for yellow tones. For perfect blondes and platinum hair Creamy texture with purple pigments. With Chroma Crème, correct and care for your color, like a PRO. Chroma Crème is a trio of color neutralizing creams that offer instant color correction, tailor-made for all hair colors with maximum care. Freshly colored hair contains primary color dyes. After a few washes, these pigments fade and warm yellow, orange or reddish highlights appear. There is an urban myth that purple shampoo neutralizes all warm tones and maintains the color. The professional reality is different: purple shampoo only neutralizes yellow tones in blonde hair. Therefore, to correct unwanted warm highlights, you must choose the right color correction. Chroma Crème is the result of a unique collaboration between the color and hair care laboratories of L’Oréal Professionnel in Paris.